Costco gets you a bonus. We get you the price. You may be able to use both.
Costco Canada runs car events for members. Price Driven helps you get the best price on any new car. Here is how they fit together.
Get my free discount report →| Feature | Price Driven | Costco Auto Program |
|---|---|---|
| What you get | Price DrivenInvoice price, a dealer match or a broker. | Costco Auto ProgramA member bonus during set events. The last one gave $1,000 to $1,200 on some GM models. |
| When | Price DrivenAny time | Costco Auto ProgramSet dates. The last event ended August 31, 2026. |
| Brands | Price DrivenAny brand | Costco Auto ProgramThe brands in the current event |
| Negotiates for you | Price DrivenYes. Broker. $1,000 flat. | Costco Auto ProgramNo. Costco says it does not "negotiate individual transactions." |
| Cost | Price DrivenReport and referral free. Broker $1,000. | Costco Auto ProgramCostco membership |
Costco Auto Program details come from Costco Auto Program's own website, checked October 2026. Prices before tax. See sources below.
Costco's bonus is real money. If your car is in an event, use it. Then let us work on the price.
Pick the way you like to buy. Do it yourself. Let a dealer we trust handle it. Or hire a broker to work the deal for you.
Do it yourself with real data
Know the price before you go
See the dealer invoice price, the MSRP gap and your target price. Do this before you talk to a salesperson.
Costco: No invoice data.
Get your free report →
Pay nothing. Get a fair deal.
Let a dealer we trust handle it
We call you first and explain your options. You say go. Then we connect you with one vetted dealer who agreed to give you a deal.
Costco: Sends you to a dealer in the event.
Dealers pay us a fee when you buy through a referral. You never pay for it.
Get matched with a dealer →
A broker works the deal for you
A broker on your side
Our broker talks to dealers across Canada for you. Each dealer has to beat the last one. Clients save $2,400 on average.*
Costco: Does not negotiate.
Hire a broker →Book a free call. We'll tell you if there is room left to save.
A Costco bonus comes off after taxes. Your price still matters. We help you get a lower price first. Ask us if your bonus can stack.
No need to wait for an event. No need to pick from a short list.
Costco gives you a code for the dealer. Our broker gives you a person who pushes the dealer down.
“In less than 48 hours we were signing paperwork at the dealership, confident that we were getting the best deal in the area.”
No. Costco says it does not "negotiate individual transactions." Costco gives you a code for the dealer. Our broker gives you a person who pushes the dealer down.
Costco's bonus is real money. If your car is in an event, use it. Then let us work on the price. Ask us if your bonus can stack.
The Free Discount Report is free. Name and phone. No account. The Dealer Referral is free to you. Dealers pay us a fee when you buy through a referral. You never pay for it. The Car Broker Service is $1,000 flat, plus tax. Not happy with the offer we get you? You get your fee back.
Get the dealer invoice price for your exact car. It's free. No account.
Get my free discount report →*Average savings before our fee. Based on Price Driven broker clients in 2026.
